Mumbai, Nov 27: Golden Girl of Indian Boxing MC Mary Kom has extended her 10-year old commercial relationship with sports management company IOS Sports & Entertainment.
The sports management company has been exclusively managing Kom’s endorsements since 2009. MC Mary Kom had recently created history by winning her sixth World title.
Commenting on extending her commercial relationship with IOS, MC Mary Kom said, “In the last 10 years I have only focussed on my game and entire commercial work was perfectly managed by my team IOS. Looking at smooth working with them, I have decided to extend this relationship with them. I would like to continue working hard on my game and want IOS to manage commercial aspect exclusively.”
IOS had also facilitated the licencing deal with Priyanka Chopra-starrer ‘Mary Kom’ which was produced by Sanjay Leela Bansali and Viacom18 Motion Pictures. It was also the marketing agency for the superhit biopic. IOS also licensed Harper Collins for publishing one of the top-selling sports book “An Autobiography Unbreakable MC Mary Kom” on the struggling story of MC Mary Kom.(UNI )