Gurugram, May 5 : In view of the recent government guidelines, effective from May 4 , Snapdeal has resumed the delivery of nonessential products in orange and green zones, along with the continuing deliveries of essential products. Wherever possible, the platform is prioritising the delivery of household goods along with the on-going deliveries of essentials.
On day one of lockdown 3.0 the e commerce company received 75 percent of orders from green and orange zones. The brand’s priority is to first deliver the products that were in transit when the lockdown was announced on March 25. Lakhs of these shipments are near consumer destinations and users have been frequently checking about these given their immediate need for such products. Snapdeal is focused on the needs of buyers in smaller cities across India and more than 80 per cent of its users hail from Tier 2 & 3 cities of India. The platform witnessed 40 percent of its orders coming from the orange zone and 35 percent from the green zone yesterday.
It has started deliveries of non-essential products in various cities including Gurugram, Panipat, Ambala, Panchkula and Amritsar in North India. In the western region, they have commenced in Goa, parts of Gujarat (Valsad, Jamnagar, Navsari) and select towns of Rajasthan including Udaipur and Bikaner. Other cities where the platform have added delivery of non-essentials to existing operations include Visakhapatnam, Pondicherry, Thiruvananthapuram, Kozhikode and Tuticorin.
'The overwhelming response by both buyers and sellers on Day 1 of e-commerce deliveries being allowed for non-essentials & essentials is a reflection of the important role e-commerce plays in fulfilling the needs of India. On Day one of Lockdown 3.0, we have delivered packets across India from Dehradun to Thiruvananthapuram and from Jamnagar to Jorhat. The day was also met with tremendous enthusiasm and readiness by our sellers who today shipped steel utensils from Salem, footwear from Amritsar and apparel from Gurugram. All this bears testimony to the immense spirit of Bharat.
At Snapdeal we feel privileged to be part of this nationwide endeavour to unlock our society and economy" said a Snapdeal spokesperson. Snapdeal has worked closely with its sellers over the last few days to help them in the resumption of their operations. Thousands of its sellers received orders for non-essential products on Day 1 of the restrictions being removed. The platform is expecting this number to grow rapidly as more sellers resume their online operations. 80-90 percent of Snapdeal sellers in the orange and green zones are expected to become active over the course of this week. “Our technology team is working extensively to process the marking of green, orange and red zone products on the platform basis the pin codes.