Allianz, Radiant launches 5 family brands in Indian Market

Allianz, Radiant launches 5 family brands in Indian Market

Agency News

Hyderabad, Jul 27 : Alliance FMCG, brand owner and Manufacturer of Natural personal care products, Cosmetics products and food products, unveiled five family brands, for the first time in Indian market, along with Radiant and in alliance with Inter-Continental publications, at a ceremony held here on Saturday evening.

The five family brands are Celozia, Dr. Neem. Mr Darlie, Maaqui and Divine Care. Speaking on the occasion, Allianz Group Chairman Shakib M Rehman flanked with Raidant Country Head Narender Shrivastava and Inter-Continental Publications Chairman C L Rajam said, Allianz, an international company having its product manufacturing base in UAE had recently expanded to US. He said Allianz products include a host of products with European Standards and has its presence in more than 5 countries in the world.

Mr Rehman said Allianz International Holidings Limited is having more than Rs 40,000 crore turnover per year and added 70 years back the company had started its operations with 17 staff and today it has 10,000 employees worldwide.

He said after launching the family brands in India, the company is targeting to expand its market to Nepal, Myanmar, Sri Lanka, Bangladesh, Bhutan and the Maldives. The Allianz Group Chairman said, the company is eyeing a turnover of Rs 6,000 crore to Rs 8,000 crore in India in the next 15 months on the sale of products and added in the next 12 months the family brands will be launched in 18 states across the country.

Stating that before entering into Indian Market, Mr Rehman sasid, Allianz Group have conducted a survey for 18 months to ascertain on what family products are being used by the people at present and what products further they require. (UNI)