‘Reading culture’ should be revitalised: Javadekar
Art & Culture

‘Reading culture’ should be revitalised: Javadekar

Agency News

New Delhi, Jul 31: Union Information and Broadcasting Minister Prakash Javadekar on Wednesday urged for the creation of reading clubs in the neighbourhood to improve the reading culture.

He launched several e-projects of Publications Division including its redesigned dynamic website, mobile app 'Digital DPD', e-version of Rozgar Samachar and e-book 'Satyagrah Geeta' during his visit to Book Gallery at Soochna Bhawan.

Speaking on the occasion, Mr Javadekar said, 'In line with Prime Minister Narendra Modi’s call to citizens in ‘Mann Ki Baat’ 2.0 programme, to make reading a habit, we should revitalise the reading culture.' He added that the role of Rozgar Samachar can be improved when all the job listing including the private jobs are listed in the newspaper.

The minister suggested that Rozgar Samachar when distributed in the colleges will help the students to improve their skill sets and make them better suited for the job market. He said that the revamped website of Publications Division looks attractive and dynamic, updating it daily would make the people visit the site frequently.

The minister expressed happiness for the launch of a mobile app for Publications Division which would help in improving the reading habits of people in the era of e books and Kindle. The newly revamped dynamic website (www.publicationsdivision.nic.in) with integrated payment gateway is capable of providing real time purchase facilities as well as updated information about Publications Division’s books and journals.

The website will facilitate ease of purchase. All books are available on the website for sale via payment gateway of Bharatkosh.

The website has an attractive look and feel and a well planned architecture. Catalogue of books and updates and new books’ releases are displayed prominently for effective engagement with aesthetic layout, soothing colour, well-designed icons with good contrast between background and text for easy viewing.

Mobile App 'Digital DPD' is available for free download on Google Play Store and will facilitate tapping into the growing mobile commerce potential. The Mobile App is synced with the Digital Rights Management System to keep a check on a piracy and integrated with the Bharatkosh payment gateway for the ease of payments.

e-version of Rozgar Samachar: Rozgar Samachar, a corresponding version of Employment News (English), is a prominent job journal in Hindi providing information about job opportunities in Central Government including Public Sector Enterprises. It also provides information and guidance about admission and career opportunities in various streams through career-oriented articles by experts. (UNI)