May 26, 2018, 8:05 am IST
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Amitabh Bachchan, the brand ambassador for Muthoot

Amitabh Bachchan, the brand ambassador for Muthoot

 Feb 10, 2018

The Muthoot Group has chosen  Amitabh Bachchan as brand ambassador of the company on Friday. The Big B will represent the company in their national campaigns. 

Announcing the association, Alexander George Muthoot, Deputy Managing Director, said, "We are extremely pleased that  Bachchan will be representing The Muthoot Group as brand ambassador.  Bachchan is a living legend - both on and off the screen. He combines his extraordinary performance on screen with his legacy and values - precisely what we, at The Muthoot Group, also stand for. The diverse roles that he has played over his illustrious career also resonates with our 18-diversified busines .”

Muthoot has 4500 plus branch across India. More than 70% of branches located in semi-urban and rural areas of India. It is learnt that the Muthoot serves more than 2 lakh customers every day.

Bachchan said, "I am proud to be associam proud to be associated with The Muthoot Group which is known for its uncompromising values and trust earned over 131 years of excellence in business. Over these years, The Muthoot Group has brought joys to the lives of millions of Indians and have helped them prosper in life through their diverse financial products and services." 

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